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E-COMMERCE
FOLLOWING UP THE PROJECT'S STAGES
Fonctional design and support in the implementation process
From storyboarding to product catalog management:
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Market analysis and choice of business model
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Drafting specifications
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Choosing the platform (CMS)
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Storytelling
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Creating the visual identity
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Ergonomy and navigation
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Quality contents
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Creation of product pages optimised for the web
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Sites design and home page optimisation
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Conversion funnel
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Managing providers and testing the website
Strategic positionning and sales development
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Defining sales objectives
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Showcasing the offer
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Competition surveillance
Trafic generation :
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Keywords strategy
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SEO, SEA, paid advertising
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Linking strategy
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Setting up social platforms
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Community management
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Emailing strategy
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Content marketing
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Partnerships
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